Matt Hogue was named director of athletics at Coastal Carolina University on Feb. 27, 2015. Hogue had served as interim director of athletics since March 2014. Hogue, who has a long-time association with Coastal athletics, previously served as CCU’s associate vice president of marketing.
Hogue joined Coastal in 1997 and has served in several different roles in the Department of Athletics and in the Office of University Communication, where he led CCU’s marketing and trademark-licensing efforts.
Hogue is best known for his 17-year stint as the “Voice of the Chanticleers” on the Chanticleer Sports Network, providing live game broadcasts, features and weekly programs about CCU athletics.
In 2013, Hogue was named a finalist for the National Sportscasters and Sportswriters Association (NSSA) Sportscaster of the Year for the state of South Carolina. He has edited a book entitled “Chanticleer Athletics: Fifty Years of Excellence” with other CCU contributors and dedicated the book to Edward M. “Dick” Singleton, former chancellor of the university. Partial proceeds from the book benefited the Edward M. Singleton Scholar-Athlete Award scholarship at CCU.
A 25-year broadcast veteran, Hogue built a diverse play-by-play resume that includes stints with USC’s Gamecock Radio Network, Minor League Baseball and appearances on regional TV including Fox Sports Net, SportSouth and ESPN properties. He also served as the broadcast voice of the Big South Conference’s basketball TV package.
In his role as associate vice president of marketing, Hogue was charged with developing marketing strategies and advertising for University recruitment, academic and specialty programs as well as directing and monitoring the University’s trademark licensing program.
Previously, he served as the associate athletic director for enhanced media, assistant athletics director for marketing. He began his career at Coastal Carolina as the assistant sports information director.
Hogue earned his baccalaureate degree from the University of South Carolina and completed his MBA from Winthrop University. He and his wife, Laura, live in Conway with their daughters Rachel and Caroline.