Colorado State University

Joe Parker
Director of Athletics

Joe Parker

A proven athletics administrator with experience at some of the nation’s finest collegiate programs, Joe Parker has served as Colorado State’s Director of Athletics since his appointment to the position on March 17, 2015 by then-Colorado State University President Dr. Tony Frank.

Parker came to Colorado State after having previously served as the deputy athletics director at Texas Tech of the Big 12 Conference since April 2011. He also has served as senior associate athletic director at the University of Michigan (Big 10), the University of Oklahoma (Big 12), Washington State University (Pac-12) and the University of Texas (Big 12).

In Parker’s tenure he also has signed an extension of Colorado State’s multi-year agreement with Under Armour to be its official apparel provider through 2021, as well an enhanced, long-term multimedia rights partnership with Learfield, both of which position Colorado State for continued growth in its profile and stature nationally.

During Parker’s time as deputy A.D. at Texas Tech he oversaw a Big 12 Conference program with 17 teams and an annual budget of $68.5 million.

At Michigan, highlights of Parker’s eight-year tenure (2003-11) included serving on a four-person team that was responsible for more than $400 million in infrastructure improvements, including the renovation and creation of new revenue opportunities at Michigan Stadium, known as “The Big House.”

At the University of Texas (1994-98), Washington State (1998-99) and the University of Oklahoma (2000-03), Parker led successful efforts in annual giving, season-ticket sales and premium seating programs, and also was involved in facilities development and renovation projects.

While with the Sooners, Parker provided leadership support for a $120 million capital campaign for athletic facility improvements. Additionally, he designed and implemented a new premium seating program, which funded 70-percent of the $75 million football stadium renovation.

Parker was a three-time All-America swimmer at Michigan, and also became team captain. He earned a gold and bronze medal as a senior in the 1987 World University Games in Zagreb, Yugoslavia. Parker earned his bachelor’s degree in economics from Michigan, and an M.B.A. from the University of Texas. He and his wife, Jen, have two children, Emma and Will, both of whom are students at Colorado State.