Florida Atlantic University

Brian White
Director of Athletics

Brian White

Brian White was hired March 3, 2018 as FAU’s vice president and director of athletics. White, who signed a five-year contract, brings an extensive background in collegiate sports administration to a program growing in stature and prominence. Since assuming the helm, White has hired three new head coaches, built an administrative staff, initiated the culture of #WinningInParadise, which includes fans winning with #Paradise Pricing, and spearheaded the #HeismanInParadise campaign.

White is an experienced administrator and proven fundraiser, he came to FAU from the University of Missouri, where he was named senior associate athletics director in 2015 before becoming deputy athletics director for external relations in 2016. He also served as Missouri’s sport administrator for football and men’s basketball.

At Missouri, White oversaw all external units, including development, marketing, ticket sales, strategic communications, Mizzou Sports Properties, and the Mizzou Network. He managed the university’s relationship with Learfield Sports, which also partners with FAU to protect and maximize FAU’s brand awareness and royalty revenues.

White led fundraising efforts that set the single-year Missouri athletics department records of more than $50 million (more than doubling the previous year) and 11 seven-figure gifts. In addition, the department secured the necessary donations that allowed the Board of Curators, which oversees the University of Missouri system, to approve a funding model for a $100 million expansion of Memorial Stadium set to be completed before the 2019 football season.

In leading the athletic department’s external teams, White implemented a strategic marketing and ticket sales approach that increased the men’s basketball season ticket revenue by 57 percent and sold out Mizzou Arena’s season ticket offerings for the first time in school history. He was also instrumental in the March 2017 hiring of men’s basketball coach Cuonzo Martin, who has quickly turned around the Tigers program.

White’s family is highly-respected in collegiate athletics. His father, Kevin, is Duke University’s vice president and director of athletics; his oldest brother, Mike, is the head men’s basketball coach at the University of Florida; and brother, Danny, is vice president and director of athletics at the University of Central Florida.

Prior to his time at Missouri, White was the associate athletic director for development and chief development officer at Army West Point. He led Army’s A Club fundraising initiatives, securing donations for the annual fund, endowments and capital projects. He also oversaw all athletic fundraising efforts at the University of Tulsa in 2014 and was associate athletic director for external affairs at Louisiana Tech University from 2012-2014. Before moving into athletics development and administration, White spent 2007-12 as an account executive at IMG College, a leading collegiate sports marketing company.

White earned a bachelor’s degree in sociology from the University of Notre Dame (2006) and a master’s in business administration from Ohio University (2008). White and his wife, Paige, have two daughters, Callahan and Emerson.